Browsing: Consumer Behavior

Structural Equation Model. Credit: Transportation Research Interdisciplinary Perspectives (2023). DOI: 10.1016/j.trip.2023.100792 We all remember 2020. At the grocery store, toilet…

Image: Richard Shotton Richard Shotton’s latest book, The Illusion of Choice, continues his work exploring how behavioural science can be…

“Everything we create is going to be our responsibility at some point, and we’re trying to find creative and inspiring…

The IBC2023 Accelerators Projects are set to explore the challenges and solutions around a range of current trends including 5G…

To receive the Vogue Business newsletter, sign up here.Ramadan, a holy month of abstinence observed by Muslims worldwide, holds special…

Credit: Unsplash/CC0 Public Domain Choosing a brand name for a new product or service is one of the most important…

Credit: Pixabay/CC0 Public Domain In a study that gives new meaning to retail therapy, University of Alberta marketing researchers have…

Study shows racial stereotypes of Black AI can lead to more positive outcomes in negotiations Racial stereotypes were upended during…

Credit: Pixabay/CC0 Public Domain Even as higher food prices make Americans think twice about what goes in the grocery cart,…

Credit: Unsplash/CC0 Public Domain Millennial age groups—born mid 1980s to early 2000s—now have more money at hand than they have…