American Express to Acquire Tock and Rooam

American Express to Acquire Tock and Rooam

American Express today announced an agreement to acquire Tock, a reservation, table, and event management technology provider, from Squarespace. The company also announced an agreement to acquire Rooam, a technology company that powers mobile payments, ordering and integrations with point of sale, marketing and loyalty systems used by restaurants and entertainment venues. The acquisitions build on American Express’ previous investments in dining, travel, and entertainment, expanding the company’s suite of digital tools for restaurants and merchants.

Tock launched in Chicago in 2014 and was acquired by Squarespace in 2021. That’s when it also partnered with Chase. It provides reservation, table management and event ticketing tools to approximately 7,000 restaurants, wineries, and other bookable venues. 

As part of the deal, Squarespace and American Express will also partner to deliver additional value for small businesses that use American Express Cards through the Amex Offers program (digital card-linked offers) and Card Member benefits.

Rooam on the other hand, founded in 2015, has become a key technology partner for customers ranging from restaurants and bars to stadiums and arenas. The company’s integrations will add new capabilities to the Resy dashboard that help restaurants personalize marketing, drive loyalty, and turn tables faster.