Marriott Bonvoy Soft Landing for Elites
Marriott Bonvoy will extend a soft landing to Elite Marriott Bonvoy members who did not re-achieve Elite status in 2024. In other words, Elite members who are not able to maintain the same Elite status in 2024, will be downgraded only one tier.
The qualification period for Marriott Bonvoy elite status is based on calendar year. In January 2025, all Members will have their 2024 loyalty activity evaluated.
- In January 2025, Members who achieved their existing Elite Status again in 2024 will have their current status renewed through February 2026.
- In early March 2025, Members who did not re-achieve their existing Elite Status will be offered one tier below their current status through February 2026. Members will see their new status in March 2025 and can enjoy that new status through February 2026.
- Members who achieve a higher Elite Status during 2024 already have a status expiration date of February 2026.
The the soft landing works as follows for those who did not re-achieve their existing Elite status:
- Ambassador members will get Titanium status through February 2026.
- Titanium members will get Platinum status through February 2026.
- Platinum members will get Gold status through February 2026.
- Gold members will get Silver status through February 2026.
This is valuable especially for some of the top Elites such as Ambassador and Titanium members. They will drop to Titanium and Platinum respectively. That means that they will be able to enjoy some valuable perks such as free breakfast, lounge access and more. You can see more details here.
HT: One Mile at a Time
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